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A Visitor's Guide to the Island Lavender Farm in Baileys Harbor

Door County's largest lavender farm opens its fields in June 2026

If you're planning a Door County trip this summer and looking for something genuinely different — quieter than the marinas, more fragrant than the cherry orchards, and just as memorable as a Sister Bay sunset — point your car toward 9668 State Highway 57 in Baileys Harbor. That's the address of the Island Lavender farm, now part of Wilder Farms, and home to more than 20,000 lavender plants that make it one of the largest lavender operations in the country.

Our farm opens to the public in June 2026, just as the first Phenomenal and Super Blue rows begin to bloom. Whether you've driven from Milwaukee, Chicago, or just up the road from Sturgeon Bay, this guide will help you make the most of your visit.

How to find us

The farm sits along State Highway 57, the eastern artery of the Door County peninsula, in the village of Baileys Harbor. It's about:

  • 15 minutes north of Jacksonport
  • 20 minutes east of Sister Bay
  • 25 minutes northeast of Fish Creek
  • 40 minutes north of Sturgeon Bay

Hours during the season are Tuesday through Sunday, 10:00 a.m. to 5:00 p.m. We're closed Mondays so our small team can rest, prep the fields, and restock the farm store. Call us at 920-737-1531 if you have questions before you set out.

What you'll see in the fields

We grow five distinct lavender varieties on the property, each chosen for how it performs in Wisconsin's climate and what it contributes to our 160+ products:

  • Phenomenal — A hardy lavandin hybrid with long stems, showy blooms, and a bold fragrance. This is the workhorse of our farm and the variety most guests photograph.
  • Super Blue — Compact, rich blue-purple spikes that make for vibrant borders and tidy rows.
  • Hidcote — Deep violet-blue flowers with silvery foliage. A classic, reliable variety that holds its color when dried.
  • Melissa — A rare pink lavender with pastel blooms and a subtle, gentle scent. A favorite for visitors who didn't know pink lavender existed.
  • Royal Velvet — Velvety dark buds on long, graceful stems. Prized for dried bouquets and elegant arrangements.

Peak bloom in Door County typically runs from late June through late July, with each variety hitting its peak at slightly different times. If you want the fullest fields, plan for the first two weeks of July.

What you can do at the farm

We've designed the farm experience to be slow, sensory, and welcoming — exactly the kind of place a Door County trip is meant to include. Visitors come for the views, but they tend to stay for the smell.

When you visit, you can:

  • Walk the lavender rows — More than 20,000 plants, all hand-tended without chemicals or pesticides.
  • Photograph the fields — Bring your camera. The light off Lake Michigan does something special to a row of Royal Velvet at golden hour.
  • Shop the farm store — Soaps, lotions, linen sprays, candles, essential oils, and culinary lavender — all made on-site.
  • Meet our team — Ask us anything about lavender. We grow it, distill it, formulate it, and pour it ourselves.

This is a working farm, so some rows may be roped off during harvest or pruning. We'll always direct you to the rows that are open and photogenic.

What to bring

A short Door County packing list for a lavender farm visit:

  • Comfortable shoes — The fields are gravel and grass.
  • A hat and water — Northern Wisconsin sun in July is no joke.
  • Your camera or phone — You will want pictures.
  • A reusable bag — For anything you take home from the farm store.

We're family-friendly, dog-friendly on leash, and accessible to most mobility needs along the main paths.

Pair your visit with The Wilder Inn in Ephraim

If you're making a weekend of it, consider staying at The Wilder Inn in Ephraim — our boutique inn just a short drive from the farm. It's the same family, the same philosophy: thoughtfully crafted, honestly made. Many guests do a lavender-and-lake-views weekend: morning at the farm, afternoon on the water, evening on the Ephraim porch.

And if you can't make it to Baileys Harbor on this trip, Island Lavender by Wilder in Ephraim is open year-round. You'll find the full product line plus seasonal exclusives.

Why we farm lavender in Door County

Door County might not be the first place you'd expect to find one of the country's largest lavender farms. The growing season is short. The winters are long. The soil takes work. But the cool nights, the lake-tempered humidity, and the long July days produce lavender with a scent profile we genuinely believe stands apart from what you'll find in Provence or the Pacific Northwest.

We farm without chemicals or pesticides because lavender doesn't need them — and because Door County deserves better than runoff. Every product in our shop, from the simplest bar of soap to the most concentrated essential oil, starts with a plant we hand-harvested ourselves.

That's the part we hope you take home with you, even more than the linen spray.

Plan your visit

We'll be in the fields. Come say hello.